The name of a business should do more than just reflect what the business exists for. Choosing the right name takes a little thought and market evaluation. There are some simple steps to consider when deciding what to call a new business; it can be fun as well as efficient.
Also look at the type of services or products that you are offering. If you have a wide range of varying products then a memorable business name should be a generic one that will not isolate any of those products or services.
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Google is a good example. What does Google mean? It's a catchy name that means nothing, but is now known by millions and millions of people. It is so generic that it can cover any topic.
Sometimes it's a good idea to find a memorable business name that is funny. Anything that will make a person smile will also melt any initial consumer frostiness.
Humor is a great attraction in any walk of life! Choosing the right business name is coming up with a name that will stick in people's mind.
A name they can't get out of their head. Something catchy, witty, saucy or bold, don't be afraid to go out of your comfort zone. If you can do this then you really will have found a cool business name.